Intel bending the Centrino rules?

[EdG]

If you pay close attention, you will find some stores selling “Celeron
Centrino” notebooks. There is just one detail: Celeron Centrino does not
exist.

http://www.hardwaresecrets.com/article/238

Ed

 

[Rob Stow]

If you pay close attention, you will find some stores selling “Celeron
Centrino” notebooks. There is just one detail: Celeron Centrino does not
exist.

http://www.hardwaresecrets.com/article/238

Ed

Everybody accepts that a desktop with a Celeron in it instead of
a P4 is just a cheaper and lower-performing system, yet the moron
who wrote that article expects everyone to get all riled up
because a laptop has a cheaper and lower-performing Celeron M
instead of a Pentium M in it.

Sticking "Celeron" in front of "Centrino" and getting "Celeron
Centrino" makes in impossible for the consumer to not know that
he is getting a cheaper and lower-performing box.

 

[EdG]

Everybody accepts that a desktop with a Celeron in it instead of
a P4 is just a cheaper and lower-performing system,

lol, not everybody, most woman I know including wife and sister in-laws
have no idea what all those names and numbers mean. Rule of our house
is, woman can't buy anything PC related (except maybe ink and paper)
without checking in with me or my brothers first. ;p


Intel Sales Dept: These Celerons are not moving at all, the prices are
rock bottom, what do we do now?

Intel Marketing: I don't know but hey where can I unload all these damn
boxes of Centrino stickers?

 

[tlai909]

Your probably thinking Intel sanctions this behaviour.

They do not.

I know some companies call any Intel laptop Centrino now even though it
lacks wireless and the Pentium-M (Dothan).

Intel cannot control every instance of a 3rd party misuse of their
trademarks.

T.

 

[EdG]

Your probably thinking Intel sanctions this behaviour.

Of course not, at least not in the open! ;p

 

[keith]

lol, not everybody, most woman I know including wife and sister in-laws
have no idea what all those names and numbers mean. Rule of our house
is, woman can't buy anything PC related (except maybe ink and paper)
without checking in with me or my brothers first. ;p

Kinda sexist, wot? Where's L'Angel when called? ;-)

THe other side of the coin is that few really care, for the names or
what's behind it.

Intel Sales Dept: These Celerons are not moving at all, the prices are
rock bottom, what do we do now?

Intel Marketing: I don't know but hey where can I unload all ?à {e damn
boxes of Centrino stickers?

;-)

 

[Tony Hill]

Hardly the first time some fly-by-night computer store would have
offered a product by a name that doesn't exist. Hell, it's not even
the 'fly-by-night' stores that do this sort of thing, even some bigger
names will try to confuse/scam customers in this sort of way.

Everybody accepts that a desktop with a Celeron in it instead of
a P4 is just a cheaper and lower-performing system, yet the moron
who wrote that article expects everyone to get all riled up
because a laptop has a cheaper and lower-performing Celeron M
instead of a Pentium M in it.

The Celeron M is a perfectly fine chip in terms of performance, the
real problem is it's power consumption. For production
differentiating reasons, Intel disabled almost all of the power saving
features in their Pentium M chips to make the Celeron M. As such, the
Celeron M consumes quite a bit more power than a P-M... or an AMD
Turion or Thin and Light Sempron chip.

 

[Tony Hill]

Of course not, at least not in the open! ;p

They definitely do NOT condone this behavior in private either.
Remember, Intel makes a LOT more money for each real Centrino sale
than they do for any of these false "Centrino" systems.

 

[George Macdonald]

Your probably thinking Intel sanctions this behaviour.

They do not.

I know some companies call any Intel laptop Centrino now even though it
lacks wireless and the Pentium-M (Dothan).

Intel cannot control every instance of a 3rd party misuse of their
trademarks.

I'd hope that they *would* do something about it if a 1st tier OEM is
putting Centrino stickers on Celeron systems... this is apparently
happening: http://forums.pcper.com/showthread.php?t=401784

 

[hackbox.info]

If you pay close attention, you will find some stores selling “Celeron
Centrino†notebooks. There is just one detail: Celeron Centrino does not
exist.

Same thing was happening a year ago when some smart vendors started
listing Broadcom WiFi powered laptops as Centrino.

 

[Alexander Grigoriev]

have no idea what all those names and numbers mean. Rule of our house
is, woman can't buy anything PC related (except maybe ink and paper)
without checking in with me or my brothers first. ;p

Not even ink, definitely.