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Americans are pretty accustomed to driving around in German or Japanese cars while yakking on smartphones made in Asia. But Google's Motorola Mobility says it will start buiding a new phone, the Moto X, in Fort Worth, Texas, a place you might associate more with steerhorns than with high-tech manufacturing.
And now the funny partIt's expected the Moto X will compete primarily with Apple's iPhone and the more advanced Samsung models. It's expected to feature what's called "context aware" technology that "knows" where it is -- whether traveling in a car or train or being taken out of the user's pocket at home or at work.
The sourceBut can Motorola really build an all-American phone cheaply enough to compete effectively with Samsung and Apple? The answer lies with how consumers respond to the idea of a Made-In-USA phone.
And just to be perfectly clear, the Moto X won't be entirely manufactured on these shores. The processors will come from Taiwan and its screens from Korea but the company says 70 percent of the assembly will happen in Fort Worth.