AMD will be dropping ATI name

  • Thread starter Thread starter Yousuf Khan
  • Start date Start date
Yousuf said:
The birth of the AMD Radeon? - TechSpot News
http://www.techspot.com/news/22475-The-birth-of-the-AMD-Radeon.html
Click to expand...


Oops, looks like there's some confusion over at AMD about what it's
going to do with the ATI brand.

Custom PC: AMD stays hand over ATi brand axe
"What's clear from all this is that ATi will have no part in the overall
name of the company after the takeover, but it's possible that AMD will
continue to use the ATi brand, as well as the Radeon brand, for specific
product lines. What's also clear is that mixed messages are not only
being given to the press, but also to the employees of both ATi and AMD."
http://www.pcpro.co.uk/custompc/news/91650/amd-stays-hand-over-ati-brand-axe.html

Yousuf Khan
 
Oops, looks like there's some confusion over at AMD about what it's
going to do with the ATI brand.

Custom PC: AMD stays hand over ATi brand axe
"What's clear from all this is that ATi will have no part in the overall
name of the company after the takeover, but it's possible that AMD will
continue to use the ATi brand, as well as the Radeon brand, for specific
product lines. What's also clear is that mixed messages are not only
being given to the press, but also to the employees of both ATi and AMD."
http://www.pcpro.co.uk/custompc/news/91650/amd-stays-hand-over-ati-brand-axe.html
Click to expand...

Those are local UK AMD guys -- Richard Baker is the Channel Marketing
Manager EMEA -- so I'm not sure they should be shooting their mouth of like
that to the "press". Sounds like they need a well placed heavy boot.
 
Yousuf Khan said:
Oops, looks like there's some confusion over at AMD about what it's
going to do with the ATI brand.

Custom PC: AMD stays hand over ATi brand axe
"What's clear from all this is that ATi will have no part in the
overall name of the company after the takeover, but it's possible that
AMD will continue to use the ATi brand, as well as the Radeon brand,
for specific product lines. What's also clear is that mixed messages
are not only being given to the press, but also to the employees of
both ATi and AMD."
http://www.pcpro.co.uk/custompc/news/91650/amd-stays-hand-over-ati-brand-axe.html

Yousuf Khan
Click to expand...

FWIW, this fellow says the whole idea of dropping ATi brand is false.
http://arstechnica.com/news.ars/post/20060808-7446.html
 
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